“Once upon a time…”

Stories are at the heart of immersive live experiences

DARREN KERR is a show director and executive producer @FACTOR168
Creativity

The live event landscape is awash with a technology tsunami, while the convergence of digital and face-toface is becoming ever-more impactful. Brands are valued not solely by sales, but by ‘likes’ and the squatting rights of consumers’ front of...

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